BrandUtility – Internationalist Awards

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When Marketing Makes It Easier to Take the Dog Along

September 15, 2026September 15, 2026 inter-awards12

Cesar (Mars) — Cesar x Tripadvisor: Dog Friendly Travel PLATINUM — 2026 Marketing Makes a World of Difference™ Awards Cesar partnered with Tripadvisor to make dog-friendly travel easier to discover, plan and experience—while encouraging more businesses to welcome dogs. Submitted by EssenceMediacom Winner’s Citation For turning a brand belief into a useful travel ecosystem—helping pet […]

When a Brand Promise Becomes Something Parents Can Use

September 15, 2026September 15, 2026 inter-awards15

Huggies — Sound of a Hug (Canada) PLATINUM — 2026 Marketing Makes a World of Difference™ Awards Huggies transformed the familiar comfort of a parent’s heartbeat into a personalized sleep experience designed to help soothe babies—and give parents something useful in the moments they need it most. Submitted by UM Canada Winner’s Citation For transforming […]