Media Innovation Awards
Innovation is essential to today’s effective media thinking in a world where messages are instantly global.
The Internationalist Awards for Innovation in Media honor inspiring case studies from around the globe, which are scored for insights, strategy, and results. The Awards celebrate some of the boldest, brightest, and most effective work from all regions of the world.
QUALIFYING PERIOD: Cases may be submitted for initiatives appearing in any market between October 2023 and the Awards deadline.
LEARN MORE | SUBMIT ENTRIES | PAST WINNERS
KEY DATES:
- December 2, 2024- Call for Entries Opens.
- January 24, 2025- Deadline for Entries.
- Early March 2025- Finalists will be announced.
- Virtual Awards Show to follow. Winners will also be interviewed for the Trendsetters or People Behind the Brands podcast and video series.
ENTRY FEES: USD $495 for a single entry. USD $445 each per multiple entry.
AI for Better Marketing
Which winning brands are using AI to achieve improved marketing success?
Artificial Intelligence is now transforming marketing models and delivering on many long-held promises—from real-time personalization to instant analytics to anticipating customer behavior. Success in an AI-driven marketing world is about more than technology.
While AI may be able to race through repetitive tasks or examine vast datasets at speeds impossible for mere mortals, it must be combined with human insight and intuition to achieve great marketing. The people behind the brands are the ones who will prompt the right questions, interpret results, strategize, and act appropriately so that potential and existing customers will benefit—and make a world of difference to marketing at its best.
QUALIFYING PERIOD: Cases may be submitted for initiatives appearing in any market in 2024—up to the Awards deadline of May 2025.
LEARN MORE | SUBMIT ENTRIES
KEY DATES:
- March 31, 2025- Call for Entries Opens.
- May 2, 2025- Deadline for Entries.
- Mid-June 2025- Finalists will be announced at the Cannes Ad Festival.
- Virtual Awards Show to follow.
ENTRY FEES: USD $495 for a single entry. USD $445 each per multiple entry.
Marketing Makes a World of Difference
Today’s transparent social media environment has dramatically shifted the rules of “doing good business,” marketers worldwide are evolving to address new challenges and opportunities.
From advocating sustainability to ensuring jobs, from food security to climate concerns, and from social change to inclusivity, we are surrounded by important considerations. And marketing is essential to connecting these issues with customers’ passions and values.
The assumption of responsibility and the adoption of greater transparency are now critical to how any brand or business plays its proper role in society. When done right, business growth and making a world of difference are often results.
We’re looking for inspiring, authentic, and well-aligned purposeful marketing programs that can indeed make a world of difference and drive growth.
QUALIFYING PERIOD: Cases may be submitted for initiatives appearing in any market from Spring 2024 to the July 2025 awards deadline.
LEARN MORE | SUBMIT ENTRIES | PAST WINNERS
KEY DATES:
- June 16, 2025- Call for Entries Opens.
- July 18, 2025- Deadline for Entries.
- Early September 2025- Finalists will be announced.
- Virtual Awards Show to follow.
ENTRY FEES: USD $495 for a single entry. USD $445 each per multiple entry.
Digital Solutions Awards
In our digital age, with mobile screens and the Internet everywhere, businesses emphasize that marketing should build brands and drive performance—stressing value, enhancing customer experience, stimulating sales growth, and providing measurable results.
According to recent data, nearly 70% of total advertising revenue worldwide is considered digital advertising. What brands do it best so consumers applaud inspiration rather than complain of annoyance?
QUALIFYING PERIOD: Initiatives appearing in any market between June 2024 through the Awards Deadline.
LEARN MORE | SUBMIT ENTRIES | PAST WINNERS
KEY DATES:
- July 21, 2025- Call for Entries Opens.
- September 15, 2025- Deadline for Entries.
- Late October/ Early November 2025- Finalists will be announced.
- Virtual Awards Show to follow.
ENTRY FEES: USD $495 for a single entry. USD $445 each per multiple entry.
ABOUT THE INTERNATIONALIST AWARDS
The Internationalist’s Awards are an acknowledgment of how marketing and media initiatives are affected by today’s technology revolution, as well as purpose-driven considerations and evolving business models. Our goal is to honor inspiring case studies that incorporate great strategy, innovative tactics, and proven results. Unlike many competitions that cite the best in a single category, these awards enable all case study entries to compete equally across all classifications. Winners are top examples of worldwide best practices, based on highest point scores.
JUDGING
Judging is anonymous through online forms and by client-side marketers who are part of The Internationalist community or ANA members.
This year’s awards will also feature an additional AI Judge, given our success with using an Artificial Intelligence “persona“ for the first time in the 2024 Digital Awards. The AI Judge was created with the help of Global AI Marketing Solutions Company XPLAIN. The Internationalist will continue to consider AI data-driven scoring and how it compares to our client-side marketer judges’ human experience, insights, and emotional responses.
ABOUT THE INTERNATIONALIST:
THE INTERNATIONALIST focuses on the reinvention of marketing around the globe by connecting the people and ideas in international marketing, advertising and media through content, insights, case studies and peer-to-peer marketer Think Tanks, Awards and Summits– all to better serve the needs of this community. Marketer driven, The Internationalist is now in its twenty-second year, and was founded by former Ad Age executive, Deborah Malone. The Internationalist is especially proud of its Marketing Makes a World of Difference™ initiative and its long-term Global Alliance with ANA.