AI Trends – Internationalist Awards

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THE TRENDS BEHIND THIS YEAR’S AI FOR BETTER MARKETING WINNERS

June 22, 2026June 22, 2026 deborahmalone217

The Internationalist’s 2026 AI for Better Marketing winners span industries as diverse as consumer electronics, automotive, financial services, travel, health, retail, and B2B commerce. Yet despite their differences, several common themes emerged during the judging process. Rather than focusing primarily on automation or content generation, the strongest entries used artificial intelligence to better understand people, […]

From Precision to Purpose: What the AI Awards Say About Marketing’s Future

July 10, 2025July 16, 2025 deborahmalone1121

By Deborah Malone, Founder of The Internationalist Twelve pioneering campaigns from around the world in the inaugural Internationalist AI AWARDS FOR BETTER MARKETING showed that AI doesn’t replace human creativity—it supercharges it. From turning grocery data into joyful personal narratives to using generative AI to spark childhood wonder, the winners demonstrated how AI can make […]