Across 46 winners from 18 countries in the 2025 Internationalist Awards for Innovative Digital Marketing Solutions, one truth became clear: Digital marketing is no longer “digital”—it is culture, utility, and human connection delivered through technology. This year’s most compelling work didn’t rely solely on digital platforms. It reshaped them — from Roblox and Reddit to […]
Continue Reading
Gaming and Purpose may not immediately seem to go hand in hand, but the combination is making a difference to many categories of business, from consumer goods to nonprofits. In 2022, during an interview with the forward-thinking Pete Blackshaw, while CEO of the Cincinnati-based Cintrifuse, he foresaw the convergence of “Green and Gaming.” Pete, a veteran of […]
Continue Reading
Digital marketing innovation has evolved beyond mere technological implementations to focus on meaningful solutions with measurable societal and business impacts. TRENDS FROM THE 16TH ANNUAL INTERNATIONALIST AWARDS FOR INNOVATIVE DIGITAL MARKETING SOLUTIONS… Digital innovation in marketing has matured beyond flashy technology implementations to focus on solutions that create meaningful business and societal impacts. An analysis […]
Continue Reading
Case Study Summary: Faced with a surge in pet abandonment during the summer of 2022, French animal protection NGO La Société Protectrice des Animaux (La SPA) sought a creative way to raise awareness and boost adoptions among younger audiences. Tapping into the release of the popular video game Stray, where players control a stray cat, […]
Continue Reading