Continente’s €13M Recipe: How AI Turned Grocery Lists into Gold
Continente – From Transactions to Tributes: How Continente Turned Shopping Data into a Personalized Year-End Celebration Submitted by Arena Media Portugal Case Study Summary: What if your grocery list could tell the story of your life? Portuguese retailer Continente posed that question at the end of the year—and delivered a breakthrough campaign that turned millions […]
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